Products
Creating products
- Manage your entire product inventory through your ShopWired account
- Upload unlimited numbers of images for each product
- Display crystal clear images to showcase your products and display an image roll-over zoom and/or image lightbox
- Organise products within categories and subcategories
- Use our free filter extension to add a faceted search to product listings
- Assign products to brands and enable a search by brand feature
- Customers can order and download digital products
- Use our import/export feature to upload and edit products in bulk
- Set your products' SEO tags to enable better rankings in search engines
- Easily integrate structured data
- Showcase your products with product videos
- Enable a customer Q&A section on your products with our free extension
Product variations
- List products in up to 3 variation types that you control (like sizes or colours)
- Create unlimited options within each variation type
- Create and manage variation combinations
- Specify different prices, weight and image for each variation combination
- Assign separate SKU codes and stock quantities to each variation combination
Additional features
- Need more product options? Use product choices to allow unlimited additional options on your products
- Offer product extras to give customers simple tick boxes if they want an option (and specify a separate price for each extra)
- Enable customisation fields to allow your customers to specify custom requests (like engraving text)
- Allow your customers to upload files with their product
Stock
Advanced stock management tools
- Track stock automatically for each product or product variation
- Stock management is entirely optional, activate it on a per product basis
- Use the stock import/export system to manage stock levels in bulk through spreadsheet download/upload
- Automatically stop selling products when out of stock
- Choose to hide products from your category pages and search results if they are out of stock
- Automatically sync stock levels between your selling channels like eBay
Back in stock notifications
- Never lose a sale if a product is out of stock
- If a product is out of stock, a customer can request to be notified from the product page, when it's back in stock
- Notifications are sent out by ShopWired automatically each day
Stock alerts
- Set an stock alert level for each product
- Receive a daily email of your stock alerts
Customers
Customer accounts
- Encourage repeat customers by enabling account creation at checkout
- Learn more about your customers and their shopping habits with customer profiles
- Force customer login at checkout or enable guest checkout
- Use the customer import/export system to manage customer records through spreadsheet upload/download
- Customers can store multiple addresses in their account for faster checkout
- Newsletter opt-in at account creation and checkout
- Download marketing subscribers through your ShopWired account
- Automatic opt-in syncing with Mailchimp
- Ask customers how they heard about you and download the report
- Create quotes for your customers and email a simple payment link
Reward points
- Encourage loyalty and repeat business by offering a reward points scheme
- Set the points earned for the purchase of each product
- Enable a cash disount at checkout for redeeming reward points
- Set a minimum threshold for redeeming reward points
Encourage referrals
- Run a referral scheme on your website
- Reward customers that refer new customers with reward points
- Reward referred customers with a cash discount off their first order
B2B & Wholesale
Trade accounts
- Allow customers to apply for trade accounts
- Review and approve trade account applications before the customer account goes live
- Choose to hide pricing from customers unless logged into a trade account
- Create trade only products and categories and run an entirely separate trade website from your ShopWired account
- Specify minimum and maximum order quantities for products
- Set different pricing on products for trade customers
- Specify an individual price for each product for each trade customer account
- Specify a global discount on normal product pricing for each trade account
- Create pricing groups and specify product pricing for each pricing group and assign trade customers to a group
- Allow 'credit accounts' for submission of an order without payment
Bulk pricing
- Use the bulk discounts app to specify percentage bulk discounts on products or product groups for bulk pricing
- Specify an individual price level for bulk purchases of the same product and configure rules for different bulk amounts
- Create special offers and deals based on bulk selling
- Enable bulk discounts just for trade accounts or for any customer
Additional features
- Display product prices for trade accounts excluding VAT
- Import trade accounts in bulk through spreadsheet upload
- Upgrade a normal customer account to a trade account with one click
- Specify separate delivery pricing for trade customers
Marketing
Native marketing tools
- Run promotions and offers with discount and promotional voucher codes
- Allow customers to purchase gift cards for their friends and family or use gift cards as store credit
- All ShopWired websites include social media integration with platforms like Facebook and Pinterest
- Setup a Facebook store and manage it from your ShopWired account
- List your products on Google Shopping with our automatic product feed
- Manage your eBay store from your ShopWired account
Increase sales & conversions
- Engage customers and display social proof by displaying customer reviews
- Send automatic emails to your customers to recover abandoned baskets
- Use the Google Trusted Stores to increase customer confidence
- Secure your website with an SSL certificate to inspire customer confidence in your website's integrity and security
- Automatically sync your website with Mailchimp to notify your customers of new proudcts or special offers
Search engine optimisation
- Ensure high rankings for your website in search engines using ShopWired's SEO tools
- ShopWired supports SEO best practices like customizable H1 tags
- Customise your website and pages title tags and meta descriptions or use our automatic system
- Your website's sitemap.xml file is automatically created by ShopWired to include all website pages, categories and products
Up-selling and cross-selling
- Use product extras to allow customers to select additional options on products
- Create product bundles and advertise them automatically on products part of a bundle
- Select related products to dispay them automatically on product pages
Checkout
Delivery
- Setup delivery rates based on either total value or weight of items in a basket
- Configure different rates for the same basket to offer different shipping services
- Setup different rates for each delivery zone (country) you deliver to
- Use our intelligent delivery zones like EU VAT Zone countries
- Specify non-VAT zones to automatically remove VAT for international orders
Payment
- ShopWired has native integrations with over 25 UK payment gateways
- Enable offline payment to allow customers to submit an order without making immediate payment
- Enable the free Login & Pay with Amazon extension
- Allow a customer to choose from up to 5 different payment methods
- Use the transaction fees app to charge a transaction fee dependent on the payment gateway used by the customer
Simple checkouts
- The ShopWired checkout process is designed with simplicity and ease of checkout in mind
- Choose whether to take customer's to a login page during the checkout process
- You can force customers to login or create an account, or allow a guest checkout
- Use our advanced streamline checkout option the result of 3 years of research and development
Additional features
- Use the UK postcodes extension to charge for delivery based on a customer's delivery postcode
- Set a specific delivery price (or free delivery) for individual products
- Create basket rules to specify if a particular product has to be included in a basket
- Use the multi-currency app to allow a customer to view pricing in their own currency
Orders
Order management
- Manage orders and build reports with a simple to use orders dashboard
- Customise the look and content of your order confirmation and notification emails
- Export your orders into a spreadsheet in just a couple of clicks
- Customise the look and layout of your order invoice
Order processing & fulfillment
- Fulfill one or multiple orders with just one click
- Add warehouse notes to each of your products for easy order picking
- Use ShopWiredConnect to automatically fulfill orders with your chosen courier
Automatic tools
- Integrate your ShopWired website with your favourite accountancy APP using ShopWiredConnect
- Your ShopWired account comes with a CSV and XML feed of your orders built-in
Additional Features
- Process recurring payments with our free Stripe Subscription System extension
- Create your own order status and send your customers automatic emails when the status of an order is changed
Website & Themes
Your website's theme
- Choose from our free themes all crafted by our in-house design team
- Or opt for one of our bespoke designs and let our design team create your website's look to your exact requirements
- All ShopWired websites are responsive which means they automatically adapt if being viewed on a mobile phone or tablet
Website content
- Publish a blog, categorise articles, encourage discussion and create lookbooks all from ShopWired's integrated blogging platform
- Create text and information pages to publish details about you and your company
Customisation
- Use our style editor to customise the look of your website changing colours and styling with ease
- Each theme comes with a settings page where you can install additional plugins (like image zoom or guest checkout) with one click
- Use the advanced page editor to directly edit the HTML, CSS and JS files that create your website
Additional features
- ShopWired has native support for Google reCAPTCHA to stop spam in it's tracks
- Display reviews from your chosen review site with one of our free extensions
- Use your own domain name for your ShopWired website
- Host your entire website on ShopWired, which comes with a full-featured content management system
Hosting & Security
Unlimited hosting
- All ShopWired accounts come with unlimited bandwidth and storage
- ShopWired hosts with a 99.99% uptime guarantee
- All ShopWired updates are automatic so you'll receive the latest features automatically and without any hassle
- We monitor the stability of the platform 24/7 to fix any problems before they become an issue for your website
Military grade security
- ShopWired is fully PCI compliant
- We work to the standards of Level 1 PCI compliance
- We work around the clock to maintain the ShopWired infrastructure and protect your website
Automatic backups
- All your business's information, including products, customers, orders and stock levels are automatically and continually backed up
