Choosing the right theme for your business
A ShopWired expert will guide you through the available themes and recommend options of which will work best for your business and product range. After agreeing the choice, we’ll install the theme in your account.
When deciding on the theme we'll look at industry trends, competitor websites and the typical customer journey for your type of products.
Creating your brand
Your ShopWired expert will customise your chosen theme with your own branding and colours to ensure brand consistency is maintained throughout the website and inline with your brand values and goals.
We'll help with choosing and uploading images, setting up your website's content pages, and attending to the finer details.
Importing your data
If your category, product and customer data is available in spreadsheet
files, your ShopWired expert can easily import the data to your
ShopWired account. All you need to do is email the spreadsheets to us
so we can process them to ensure they are ready for upload.
We will also help you through the process of creating new products and
categories along with a category structure suited to your customers.
Optimising for conversions
Your ShopWired expert will take care of configuring all of your
checkout settings. This includes everything from setting up your
delivery rates, which countries you want to deliver to, which payment
gateways you want to implement and any conversion tracking scripts
you want to use.
If you aren’t quite sure which payment gateway will work well for you,
your expert can recommend choices to you based on the benefits of each
for you and your customers.
Analysing weak spots
Google Analytics is a fantastic free tool offered by Google which helps
you track customer activity on your website. Your ShopWired expert can
create a Google Analytics account for you and connect your website to
it by installing the tracking code in your ShopWired account.
If you use advertising platforms such as Google Adwords or Facebook, we
can also link these to your account by installing the conversion
tracking code. Having your expert set this up for you helps you to
know right from the start how your website is working for you.
Hitting the ground running
Domain name DNS & go live
When you’re ready to launch your website your expert will take care of
the technical side of linking your domain name with your ShopWired
website by changing the DNS settings on your domain name. We’ll then
guide you through the entire launching process, so you know how to
get it right from the start.
We’ll check every part of your website to ensure it’s working
correctly and is optimised for conversions.