Create your own ecommerce website and start selling successfully with ShopWired today

Create your ecommerce website on ShopWired today.
Start today with 14 days free

Create your own ecommerce website and start selling successfully with ShopWired today

Create your ecommerce website on ShopWired today.
Start today with 14 days free

Best UK Alternative
To Shopify

Shopify vs ShopWired

Take a look and see why ShopWired is the best UK alternative to Shopify for businesses.

Create your online store & start with 14 days free today.

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Example Shopify customer on a laptop sitting by her sofa

Are you considering Shopify for your online business?
Think again.

ShopWired is the fastest growing ecommerce platform in the UK and the favourite ecommerce platform for small businesses.
It's the only UK alternative to Shopify

Why? Because we're a UK platform with a UK focus and support team. We strive to provide the best support we can for our customers. That's why we're rated 4.8/5.0 on independent review websites like Trustpilot and compared to Shopify's 1.4/5.0.

ShopWired doesn't only have the best support, we have an unrivalled UK focused set of fetaures providing all the tools you need to build and grow your online business.

Why are customers choosing ShopWired and not Shopify?

Record numbers of UK businesses moved their Shopify ecommerce websites to ShopWired in 2023, and the number of customers migrating increases every month.

One of the key reasons Shopify customers tell us they're moving to ShopWired is that we're a UK focused platform, built and developed from the UK.

Customers like our features that are specific to UK businesses (like our features for VAT), and they like that they can speak to a support team that's based in the UK too. Shopify receives poor reviews in comparison for the support that it offers.

Another key reason Shopify store owners move to ShopWired is the level of support offered by our support team.

We put a lot of effort into supporting our customers, whether they're complete novices or experienced ecommerce experts who just need a helping hand from time to time.

Whilst the base price of Shopify is low (at £24/month), it comes with many hidden charges such as transaction fees, expensive apps and high costs for themes. The hidden costs of Shopify are examined in more detail in our article, How much does Shopify cost?

It's for these reasons, and many more, that we're consistently rated as the best alternative to Shopify both in the UK and around the world.

  • Most of Shopify’s functionality is included in expensive apps

    Customers moving to ShopWired from Shopify tell us that they are tired of the different apps that you need to pay for to achieve basic functionality.

    A lot of the functionality included in Shopify's expensive apps is included in ShopWired's core platform completely free of charge. Apps providing functionality like the ability to set delivery rates in the UK based on the customer's postcode are charged for on Shopify but free on ShopWired.

    The arrangement of the Shopify app store means that you'll need to speak to a different support team for each app that you have (as Shopify doesn't provide support on the 3rd party apps it hosts).

    99% of apps available on ShopWired's app store have been built and developed by us.

  • ShopWired is a UK platform

    ShopWired is built, managed and supported from the UK. Customers prefer to use a UK company with a UK support team and most users migrating from Shopify to ShopWired tell us this.

  • ShopWired support is rated 4.8/5.0 on TrustPilot

    ShopWired prides itself on the level of support we provide, always striving for perfection. Our ratings on indepdendent review websites like TrustPilot and place us as the best rated ecommerce platform in the UK.

  • All of ShopWired themes are free of charge

    Shopify offers just 9 free themes. Each of the other themes they offer comes at an additional cost of between $150 - $300 each.

    All ShopWired’s themes are offered to all our customers free of charge.

  • ShopWired doesn’t charge transaction fees

    Each of Shopify’s plans means that you have to pay an additional transaction fee to Shopify (in addition to the fee you pay to your payment gateway).

    On Shopify’s Basic plan, the transaction fee is 2%.

    If you use Shopify’s payment gateway you don’t pay a transaction fee, but Shopify’s gateway is just a rebranded version of Stripe. To use Shopify Payments you’ll pay rates from 2.2% +20p (Stripe costs just 1.4% +20p).

    For more information on Shopify's transaction fees check out our blog post.

Are you already using Shopify?

Moving your ecommerce website from Shopify to ShopWired is pain free

If you’re currently selling online with Shopify, you may be concerned about how easily you can migrate your store to ShopWired, but you needn’t be.

When considering whether to migrate, it’s important to remember that the ShopWired onboarding team are here to help you as much as you need them to during the process.

We have also built systems to migrate product data, including images, and customer data automatically within just a few minutes. Most of the other data on your Shopify account can be copied across quickly, and then you just need to choose a new ShopWired theme and re-brand it using our online theme editor.

Find out more about migrating your Shopify store to ShopWired.

Shopify costs and transactions fees vs ShopWired

Correct as of 1st April 2024


  • £34.95 + VAT pcm
    0% Transaction Fees
View package details
  • Shopify Monthly Cost: £25
  • Transaction Fees: 2%


  • £79.95 + VAT pcm
    0% Transaction Fees
View package details
  • Shopify Monthly Cost: £65
  • Transaction Fees: 1%


  • £149.95 + VAT pcm
    0% Transaction Fees
View package details
  • Shopify Monthly Cost: £344
  • Transaction Fees: 0.5%


  • from £249.95 + VAT pcm
    0% Transaction Fees
View enterprise details
  • Shopify Monthly Cost: $2,000
  • Transaction Fees: 0%

Compare Shopify's Basic Package
vs ShopWired's Essentials Package

A like for like comparison of the two packages, correct as at 1st April 2024.

Monthly cost
£34.95 + VATShopwired£25.00Shopify UK Pricing
Additional fees on customer orders
Review rating on TrustPilot for customer support
Customer help and support team
Based in the UKShopwiredBased in the USAShopify
Cost of templates/themes for your website
Free of chargeShopwired9 free, 64 paidShopify
Wholesale/trade/business to business features
YesShopwiredNot presentShopify
ShopwiredShopify UK pricing
Monthly cost£34.95 + VAT£25.00
Additional fees on customer orders0%2.0%
Review rating on TrustPilot for customer support4.9/51.4/5
Customer help and support teamBased in the UKNot based in the UK
Cost of templates/themes for your websiteAll themes free of charge9 free, 64 paid
Wholesale/trade/business to business featuresYesNot present

Are you already using Shopify?

Moving your online store from Shopify to ShopWired could be the best move you've ever made.

Graphic showing a dress and an add to basket button

Migrate your online store
in 7 days or less

ShopWired's automatic migration tools make migrating your product and customer data from Shopify a breeze. Simply download your data from your Shopify account and upload it straight into ShopWired.

Find out more information about how easy it is and make the move today.

Frequently asked questions



Reviews, opinions and articles about Shopify

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Shopify Pricing

Shopify costs £25/month but after adding transaction fees, theme charges and expensive apps, users end up paying much more

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